RevOps

RevOps: the AI marketing department, installed and running.

Eleven AI roles, wired together to get you found, chosen, booked, reviewed, and booked again — end to end, in your accounts.

Inside the department

A week inside your AI department.

  1. Monday

    The Chief Marketing Officer sets the plan and the budget for the week.

  2. Every day

    The receptionist answers and books. Ads optimize against the rules you approved.

  3. Wednesday

    Design, copy, and short videos ship for the pages and campaigns in motion.

  4. Friday

    You get the weekly report: what ran, what booked, and what to look at next.

The department

Eleven AI roles. A fraction of the payroll.

That's about $1.39M a year to hire them.

Leadership

Chief Marketing Officer

Sets the strategy, budget, and offer for the whole department.

  • Runs the weekly plan every other agent works to.
  • Reviews results and reallocates spend when a service is over- or under-funded.
  • Reports leads, bookings, and cost per job to the owner.

$166,790/yr

Get found

Search Engine Optimization (SEO) Specialist

Gets the shop found for the work it actually does.

  • Keeps Google Business, service pages, and citations pointed at the jobs you want.
  • Builds and updates pages so a no-heat call, a leak, or a cleanup search can find you.
  • Watches search terms and adjusts the site when a service should be easier to find.

$78,760/yr

Get found

Web Developer

Builds and maintains the site the ads and the receptionist point to.

  • Keeps booking forms, click-to-call, and service pages working on a phone.
  • Connects the site to your calendar, FSM, or CRM so a booked job actually lands.
  • Fixes what breaks and ships the page changes SEO, ads, and CRO ask for.

$92,650/yr

Measure

Marketing Analytics Specialist

Tracks calls, forms, booked jobs, and what the spend is actually buying.

  • Ties ads, the site, and the phone together so you can see which jobs were booked.
  • Reports leads, bookings, and cost per job in a weekly view the owner can read.
  • Flags campaigns or pages that spend without producing booked work.

$120,230/yr

Tell the story

Graphic Designer

Makes the site, ads, and reviews look like one company.

  • Designs service pages, ad creative, and review graphics in your shop’s look.
  • Prepares creative for Google, Meta, and the site so a campaign can actually run.
  • Turns jobsite photos into usable posts, ads, and review requests.

$62,960/yr

Tell the story

Copywriter

Writes the pages, ads, follow-ups, and review requests in your voice.

  • Writes service pages and ads for the jobs you actually want to book.
  • Drafts estimate follow-ups and review requests the department can send.
  • Keeps the wording consistent across the site, ads, and texts.

$76,910/yr

Tell the story

Video Producer & Editor

Turns jobsite footage into short videos for ads, the site, and social.

  • Turns jobsite clips into weekly Reels and Shorts.
  • Cuts before-and-after posts from the work you already shoot on the job.
  • Packages short clips for Google, Meta, and the site.

$75,420/yr

Book the job

Conversion Rate Optimization (CRO) Specialist

Improves the path from a click or a call to a booked job.

  • Tests headlines, forms, and call buttons to lift the booking rate.
  • Follows up unsold estimates until the customer books, declines, or you say stop.
  • Looks at where quotes and web forms stall and recommends the next change.

$101,860/yr

Book the job

AI Receptionist & Booking Coordinator

Answers every inquiry, including after hours, and puts qualified jobs on the calendar.

  • Answers inbound calls and web forms under your rules, including nights and weekends.
  • Qualifies the job and books the visit on your calendar.
  • Hands anything outside the rules back to your team.

$38,010/yr

Media buying

Google Ads Specialist

Plans and runs Google search and Performance Max campaigns under your budget and rules.

  • Points search and Performance Max at the services you want to book.
  • Pauses or reallocates spend when a campaign is not producing qualified leads.
  • Works from the Chief Marketing Officer’s budget and the analytics on which jobs were actually booked.

$78,760/yr

Media buying

Meta Ads Specialist

Plans and runs Meta prospecting and retargeting under your budget and rules.

  • Builds prospecting and retargeting campaigns for the work you want more of.
  • Uses the shop’s photos, videos, and offers in ads the designer and video roles supply.
  • Adjusts audiences and spend from the same weekly results the owner sees.

$78,760/yr

The department

The whole department

About $1.39M a year to hire. Run it yourself from $474.58, or we run it from $1,500/mo after the $4,500 install, 3-month minimum.

You own your accounts. AI usage fees are billed to you directly and vary with volume.

What you’ll see

A weekly report, dashboards, and a content calendar.

Example

Weekly report

  • Leads—
  • Booked jobs—
  • Cost per lead—
  • Review count—
  • Response time—

Figures appear after the install, from your accounts. The labels are the report, not sample results.

Dashboards

Spend, leads, and booking, in the ads and analytics accounts we install with you.

Content calendar

What is shipping this week — pages, posts, creatives — so you can see the work, not just the plan.

Rules and control

You approve the budget, the brand voice, and the rules.

Agents work inside the limits you set. When something is outside those rules, it escalates to a human.

Your path

MAG AI Playbook, 9-Hour RevOps Install, then optional help.

Start with the files, have us install the department, then add RevOps Support Hours or RevOps Managed if you want us to run it. RevOps Managed: $1,500/mo after the $4,500 install, 3-month minimum. You own your accounts. AI usage fees are billed to you directly and vary with volume. See pricing.

  1. MAG AI Playbook $474.58 one-time

    Do it yourself. Credited toward a 9-Hour RevOps Install within 30 days.

  2. 9-Hour RevOps Install $4,500

    We set it up. About 9 hours, virtual.

  3. Then, optionally RevOps Support Hours $497 / $997 per month, or RevOps Managed: $1,500/mo after the $4,500 install, 3-month minimum.

    We run and tune your agents, handle updates and fixes, and send a monthly performance report.

    You own your accounts. AI usage fees are billed to you directly and vary with volume.

The first 90 days

Process milestones, not promised numbers.

  1. 30 daysLive.

    The department is installed in your accounts and answering work.

  2. 60 daysOptimizing.

    Ads, pages, and follow-up are running inside your rules, with a weekly report you can read.

  3. 90 daysCompounding.

    Reviews, content, and booked work start to feed the next week’s plan.

Before you book an install.

Straight answers on the AI marketing department.

Who owns the accounts and data?

You do. Your tools, accounts and data stay in your name. AI model usage (token) fees are paid by you directly to the provider and scale with how much your agents do; we help you estimate them on the call.

How long does the install take?

A virtual install is about 9 hours. In person is quoted separately.

Do we have to change our tools?

The install includes a connection to your FSM or CRM. We work with the system you already run. We’ll confirm yours on the install call.

Is the Playbook a monthly fee?

No. The Playbook is a one-time purchase of $474.58. It is credited in full toward an install bought within 30 days. Support hours after that are optional.

What does RevOps Managed include?

We run and tune your agents, handle updates and fixes, and send a monthly performance report. RevOps Managed: $1,500/mo after the $4,500 install, 3-month minimum.

Start with a 30-minute install call, or get the Playbook.

The Playbook is credited in full toward an install bought within 30 days.

Sources

  1. Median wages for the 11 roles total $971,110 (BLS Occupational Employment and Wage Statistics, May 2025, national medians for the closest occupation to each role). Fully loaded using the private-industry wages-and-salaries share of 70.0% of total compensation (BLS Employer Costs for Employee Compensation, June 2026, USDL-26-1494). $971,110 ÷ 0.70 = $1,387,300. These are not MAG payroll figures, and they are not a promise of what a hire would cost in your city.
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